Mango has launched an entirely AI generated campaign for its Mango Teen line. Mango's AI Teen Campaign marks a significant moment in fashion. Known for iconic imagery, Mango's use of AI-generated content raises questions about customer trust and the future of fashion photography.

In today's digital landscape, content is important in building authentic connections with an engaged community. Brands should be striving to create compelling narratives that resonate with their audience.

As part of our ongoing look at the Future of the PDP, we take a deep dive at an example of a brand currently producing excellent content.

In the wake of Covid, In-House Studios found opportunities to rethink Content Creation. Explore how necessity drove innovation in creative output and PDP content, fostering deeper connections between brands and consumers.

Delve into the fading role of on-model video in e-commerce. Discover trends, challenges, and the future of video content creation.

Explore practical solutions for elevating brand content, especially on-model photography, in ecommerce studios. Learn from real-life experiences and discover how Studio Workflow can help transform your studio into a creative powerhouse.

Explore how the Mango x Victoria Beckham campaign seamlessly integrates campaign content with PDP, enhancing the customer experience and brand story.

Good preparation is key to developing an ecommerce studio that grows with changing content demands. This post explores foundational steps for creating an In-House Content Creation studio, aiming to clarify and reduce risks in studio development.

You need studio software for efficient content creation in 2024 but…

selecting the right software for product and digital asset management is a critical decision for ecommerce and content creation studios.

Creating a new Content Studio is a big undertaking and can be fraught with challenges. For Brands that currently outsource all, or a percentage of Content Creation, and are considering a move in-house there are some crucial factors to consider.

Discover the 'Studio Insight' series: your guide to content studio design. Using a Virtual Studio model, we offer real-world advice for studio planning, equipment selection, and more. Tailored for both personal and professional growth in studio development.

Explore Studio Workflow's Virtual Studio for efficient, cost-effective ecommerce solutions in 2024. Learn how our approach streamlines content creation and optimises workflow.

Discover how Studio Workflow can transform your e-commerce content creation in 2024. Streamline operations, boost productivity, and reduce costs with our expert workflow solutions.

In October 2022 Kevin was asked to join Pixelz Webinar as a Guest Speaker as we discussed the trends and challenges for Visuals and Content in ecommerce for 2023 and beyond.

Will 2024 be the year of large-scale adoption of LED lighting in Ecommerce and Content Creation studios?

The advent of Nightshade, a disrupting tool, that allows creatives to protect their artwork against unauthorised AI training, opens fresh dialog on digital rights.

Discover the Future of Ecommerce Content Creation - Engage Communities and Micro-Influencers in the world of TikTok. Learn about impact on ecommerce Studios.

In the fast-evolving landscape of fashion retail, TikTok has emerged as a fertile ground for brands to engage and resonate with audiences.

In the fast paced world of ecommerce, establishing a productive studio space is vital, and this process starts at the planning stage. Sometimes, traditional 2D design tools come up short.

In ecommerce PDP model photography, the discussion around Strobe and LED lighting has been gaining momentum due to the vast improvement in the LED options available.